News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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NC COVID Hospitalizations Hit Record High, With Expected Holiday Bump Yet to Come

NC COVID Hospitalizations Hit Record High, With Expected Holiday Bump Yet to Come

The News & Observer, January 5, 2021

North Carolina COVID-19 hospitalizations hit a record high Tuesday for a fourth straight day. The numbers could continue to rise in coming weeks as the state sees the brunt of coronavirus spread from Christmas and other holiday gatherings, experts said. “Unfortunately, we’re seeing the very early stages of a post-holiday surge,” said Dr. Joseph Rogers, chief medical officer for Duke University Health System. “And I think many of us that are working in health systems across the Triangle are worried about what this ends up looking like.”

Some Worried People Will Try to Cut the Line to Get COVID-19 Vaccine Faster

Some Worried People Will Try to Cut the Line to Get COVID-19 Vaccine Faster

7 News Boston, January 7, 2021

With more and more people in the United States getting vaccinated, many are worried that some will try to cut the line. More than 140,000 Massachusetts residents, mostly COVID-19 facing healthcare professionals, have already received their first dose, according to state officials. Public health statistics show that while the federal government has shipped 328,000 doses of the vaccine, only 44 percent have been administered. “Certainly we would like this vaccine to be going out more quickly,” Vaccine distribution expert and Carolina University Professor Julie Swann said.

With Help From National Guard, Private Docs, Vaccine Distribution Can Be Sped Up

With Help From National Guard, Private Docs, Vaccine Distribution Can Be Sped Up

WRAL, January 6, 2021

Getting the COVID-19 vaccine into people's arms has proven to be a big stumbling block in North Carolina. Help is on the way, though, from many sources. The North Carolina National Guard has mobilized 50 members to help administer the vaccine and to help input data into the state's COVID-19 tracking system. "We increase our number of guardsmen on duty to help North Carolina get needles into arms with the immunization for those that are willing to take the vaccines," said Brig. Gen. Jeff Copeland.

'Chaos and Confusion': Hoosiers Await COVID-19 Vaccine as Indiana Lags in Distribution

'Chaos and Confusion': Hoosiers Await COVID-19 Vaccine as Indiana Lags in Distribution

Indy Star, January 6, 2021

Sarah Bowers has called fruitlessly around to multiple county and state officials to see if she could find any information on when her 95-year-old mother would be eligible for the vaccine. Bowers' mother resides in the independent living section of a senior facility in Indianapolis. Residents in the skilled nursing part of the campus have been vaccinated, but not Bowers' mother, who's in quarantine right now in her apartment.

Pfizer Drops the Blue Pill, Kicks Off 2021 With New DNA Logo

Pfizer Drops the Blue Pill, Kicks Off 2021 With New DNA Logo

Pharma Phorum, January 6, 2021

Pharma companies are always talking about moving ‘beyond the pill’, and Pfizer’s new brand identity embodies that – it’s decades old pill-like logo has been replaced with a DNA double helix that it says reflects its commitment to breakthrough science. The logo – which retains the company’s traditional blue colour scheme – has been more than 18 months in the making and according to the company it is “unlocking the pill to reveal Pfizer’s DNA: the power of science.”

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