News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS
Catonsville, MD
[email protected]
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How dangerous is AI? Regulate it before it’s too late

How dangerous is AI? Regulate it before it’s too late

The Hill, February 8, 2023

As an Artificial Intelligence researcher, I’ve always felt the worst feature of AI is its role in the spread of lies. The AI-amplification of lies in Myanmar reportedly contributed to the Rohingya massacre, the spread of COVID-19 and vaccine misinformation likely contributed to hundreds of thousands of preventable deaths and election misinformation has weakened our democracy and played a part in the Jan. 6, 2021 insurrection. This was all possible because humans turned algorithms into weapons, manipulating them to spread noxious information on platforms that claimed to be neutral. These algorithms are all proprietary to companies, and they are unregulated. And so far, none of the companies have admitted any liability. Apparently, no one feels guilty.

Red means stop, green means go, but NCSU researchers propose fourth signal color for autonomous vehicles

Red means stop, green means go, but NCSU researchers propose fourth signal color for autonomous vehicles

WRAL, February 7, 2023

RALEIGH – At a traffic light, red means stop and green means go. But transportation engineers at North Carolina State University are now proposing a “white light,” which would enable autonomous vehicles to help control traffic flow – and let human drivers know what’s going on. In computational simulations, the new approach significantly improves travel time through intersections and reduces fuel consumption.

Severe Weather Straining Electrical Grids: New Research Mitigates Demand Surges, Increasing Grid Reliability and Reducing Costs

Severe Weather Straining Electrical Grids: New Research Mitigates Demand Surges, Increasing Grid Reliability and Reducing Costs

News Release, February 8, 2023

BALTIMORE, MD, February 8, 2023 – Concerns are mounting among policymakers and utility companies amid the impact of severe weather on the nation’s electrical grids. In recent months, electrical grids in Texas have been tested to the point of near failure. So it seems like perfect timing that new research in the INFORMS journal Management Science identifies a new method that provides the best way to utilize “direct load control contracts” to mitigate electricity demand surges, increase grid reliability and reduce electricity cost. All of this right down to the individual household.

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