News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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An audio journey of how data and analytics save lives, save money and solve problems.

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AI Is Getting Powerful. But Can Researchers Make It Principled?

AI Is Getting Powerful. But Can Researchers Make It Principled?

Scientific American, April 4, 2023

Soon after Alan Turing initiated the study of computer science in 1936, he began wondering if humanity could one day build machines with intelligence comparable to that of humans. Artificial intelligence, the modern field concerned with this question, has come a long way since then. But truly intelligent machines that can independently accomplish many different tasks have yet to be invented. And though science fiction has long imagined AI one day taking malevolent forms such as amoral androids or murderous Terminators, today’s AI researchers are often more worried about the everyday AI algorithms that already are enmeshed with our lives—and the problems that have already become associated with them.

WATCH: Breaking down baseball rule changes

WATCH: Breaking down baseball rule changes

Channel 3000, April 3, 2023

MADISON, Wis. -- University of Wisconsin-Madison professor Laura Albert joins Live at Four to break down the new rule changes for this year's Major League Baseball season.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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