BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.
On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.
Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?
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Consumers—and educators—use Facebook’s business pages to make their opinions known, and now an academic study finds that negative posts outpace the positive ones for Fortune 500 companies by a wide margin.
If you were asked to predict which industry would suffer more from the legalization of recreational marijuana, the alcohol industry or the tobacco industry, which would you choose? This was the question explored in a new article appearing in the journal Marketing Science.
Delays and disruptions in airline operations annually result in billions of dollars of additional costs to airlines, passengers and the economy. Airlines strive to mitigate these costs by creating schedules that are less likely to get disrupted or schedules that are easy to repair when there are disruptions—new research in the INFORMS journal Transportation Science has found a solution using a mathematical optimization model.
CATONSVILLE, MD, October 7, 2019 – Delays and disruptions in airline operations annually result in billions of dollars of additional costs to airlines, passengers and the economy. Airlines strive to mitigate these costs by creating schedules that are less likely to get disrupted or schedules that are easy to repair when there are disruptions—new research in the INFORMS journal Transportation Science has found a solution using a mathematical optimization model.
If only there were a way to make eating healthy more of a habit and less of chore...to turn dieting into routine and binge eating into a rarity...to practice nourishment and moderation instead of indulgence and regret. Well, there may be hope after all. New research appearing in the journal Marketing Science claims to have identified the most effective behavioral “nudges” that promote healthy eating.
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