News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Fighting the Opioid Epidemic: AI and Optimization Model Leads to More Accessible, Equitable Treatment Resource Distribution
News Release

BALTIMORE, MD, October 15, 2024 – The opioid epidemic is a crisis that has plagued the United States for decades. One central issue of the epidemic is inequitable access to treatment for opioid use disorder (OUD), which puts certain populations at a higher risk of opioid overdose.

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The Impact of Weather on the Supply Chain
Media Coverage

The supply chain for many small parcel shipping companies is typically long. Products are often made in distant lands, travel on oceans and waterways, arrive at ports, are then transported to warehouses, from where a third-party logistics provider delivers the product to its intended destination. In a stable world, shippers and customers alike can expect a product to be delivered within the promised time window. However, in a world facing high levels of uncertainty caused by war, pandemic, political instability, raw material shortages, freak accidents (recall the regional and national impact of the bridge collapse in the Port of Baltimore caused by a container ship), and weather, the shipper must work overtime to ensure customer expectations are met at no additional cost, despite these uncertainties.

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Trump and Harris Are Courting Workers. Their Minimum Wage Plans Are Muddled.
Media Coverage

The minimum wage is getting lip service on the campaign trail. Well-intentioned plans can backfire, Christopher Tang writes in a guest commentary.

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Gender pay gap shrinking for some female university presidents

Gender pay gap shrinking for some female university presidents

News Release, June 17, 2019

CATONSVILLE, MD, June 17, 2019 – While serious economic and societal issues continue to swirl around the gender pay gap, new research published in the INFORMS journal Organization Science shows one area where this inequality is starting to disappear—higher education. Researchers have found that the gender pay gap disappears at more prestigious universities.

Coordinated, prominent product placement most effective: study

Coordinated, prominent product placement most effective: study

Luxury Daily, June 4, 2019

As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers. According to new research from the INFORMS journal Marketing Science, verbal product placements have the most success at driving online engagement around a brand. Luxury brands including BMW, Land Rover and Shangri-La have previously used product placement in television and film to get consumers' attention.

How Airbnb threatens to disrupt traditional hotel pricing strategies

How Airbnb threatens to disrupt traditional hotel pricing strategies

Phocus Wire, June 4, 2019

Since the introduction of sharing-economy services such as Airbnb, hotels have struggled with how to compete against the alternative accommodations market. Among hotels’ concerns is how Airbnb impacts their pricing and distribution strategies, which, according to new research in the INFORMS journal Marketing Science, might be more dramatic than hoteliers may think.

Measuring impact of product placement

Measuring impact of product placement

News Release, June 3, 2019

CATONSVILLE, MD, June 3, 2019 – Researchers from Indiana University and Emory University published new research in the INFORMS journal Marketing Science, which reveals the impact of product placement in television programming.  The findings indicate that prominent product placement embedded in television programming does have a net positive impact on online conversations and web traffic for the brand.

New study finds Airbnb cannibalizes the hotel business while bolstering demand

New study finds Airbnb cannibalizes the hotel business while bolstering demand

Commercial Observer, May 15, 2019

It comes as no surprise that Airbnb steals business from hotels, but a new research paper published last month argued that the home-sharing platform also drives demand in a way that helps traditional hotels, especially during peak travel season. Professors from the Tepper School of Business at Carnegie Mellon published a study last month in research journal Marketing Science that analyzed how Airbnb interacts with the hotel markets, and the conclusions were somewhat unexpected. 

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