Media Coverage

Media articles featuring INFORMS members in the news.

Most Recent Media Coverage

Topic
Adjusting commissions for the sale of more popular products boosts sales, study finds

Adjusting commissions for the sale of more popular products boosts sales, study finds

Market Business News, September 18, 2019

Companies can boost sales performance by adjusting commissions for the sale of more popular products, according to a new study published in the INFORMS journal Marketing Science.

The research, which centered on automotive sales at the dealership level, also found that it is more cost-effective when firms provide incentives to the sales force compared to offering consumers discount pricing.

Study points to the power of word-of-mouth in social learning

Study points to the power of word-of-mouth in social learning

Therapy Toronto News, September 17, 2019

Researchers from the University of Pittsburgh, UCLA and the University of Texas published new research in the INFORMS journal Marketing Science (Editor’s note: The source of this research is INFORMS), that reveals the power of word-of-mouth in social learning, even when compared to the power of following the example of someone we trust or admire. The same research found, however, that both word-of-mouth and following someone else’s lead are two of the most powerful dynamics in influencing others through social learning.

Negative posts on Facebook business pages outweigh positive posts 2 to 1

Negative posts on Facebook business pages outweigh positive posts 2 to 1

AZ Business Magazine, September 14, 2019
There are more than 60 million business pages on Facebook and that number is from 2017. With those pages come scores of positive and negative posts generated by Facebook users. What researchers have seen is companies have very little control over what customers post, and negative posts can severely damage brands.

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Artificial Intelligence

The Stargate AI Project: America’s $500 Billion Bet - But at What Cost?

The Stargate AI Project: America’s $500 Billion Bet - But at What Cost?

The Fast Mode, February 10, 2025

The telecom industry is at a pivotal crossroads, and the only choice forward for telcos is to pursue innovation without the fear of failure. Telcos must be willing to capitalize on emerging technologies and shifting market dynamics that will soon dominate the future telecom landscape. Three areas, in particular, telcos should begin investing in and exploring (if they haven’t already) include:

Healthcare

We all benefit from and are hurt by health insurance claim denials

We all benefit from and are hurt by health insurance claim denials

Atlanta Journal Constitution, January 23, 2025

Health insurance has become necessary, with large and unpredictable health care costs always looming before each of us. Unfortunately, the majority of people have experienced problems when using their health insurance to pay for their medical care. Health insurance serves as the buffer between patients and the medical care system, using population pooling to mitigate the risk exposure on any one individual.

Supply Chain

Trump imposes 25% tariffs on steel, aluminum imports

Trump imposes 25% tariffs on steel, aluminum imports

VOA News, February 10, 2025

President Donald Trump on Monday fired another volley in his ongoing trade war, announcing 25% tariffs on steel and aluminum imports and canceling exemptions and duty-free quotas for major suppliers.

New Study Shows How Ukraine War Impacts Global Food Supply Chain, Urges Alternative Routes For Grains

New Study Shows How Ukraine War Impacts Global Food Supply Chain, Urges Alternative Routes For Grains

Where the Food Comes From, January 20, 2025

A groundbreaking new study in the INFORMS journal Transportation Science reveals the severe and far-reaching consequences of Russia’s full-scale invasion of Ukraine on global food security. The research highlights an urgent need to address disruptions in the transportation of Ukrainian grains, which have caused dramatic price spikes and worsened food insecurity worldwide, particularly in vulnerable regions such as the Middle East and North Africa.

Climate