The marketing-focused podcast, Marketing Over Coffee, discusses new research from the INFORMS journal Marketing Science that explores the effectiveness of healthcare advertising.
According to new research in the INFORMS journal Organization Science, NBA coaches give slightly more playing time to players of their own race, but the gap disappears at playoff time.
Jessica Weaver, a Senior Workforce Analyst working in a Human Capital Analytics team in the greater Washington, D.C. metro area, discusses what motivated her to pursue a Certified Analytics Professional (CAP) designation.
At Tampa General Hospital, clinicians reduced the number of orders for one specific test from roughly 90 per month to five – helping with antimicrobial stewardship along the way.
A new study to be published in the INFORMS journal Marketing Science found that when managers respond to online reviews it's possible that those responses could actually stimulate additional reviewing activity and an increased number of negative reviews.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578
An audio journey of how data and analytics save lives, save money and solve problems.
The genetic testing company 23andMe, which holds the genetic data of 15 million people, declared bankruptcy on Sunday night after years of financial struggles. This means that all of the extremely personal user data could be up for sale—and that vast trove of genetic data could draw interest from AI companies looking to train their data sets, experts say.
The Big Four firms are now integrating a new category of artificial intelligence (AI) into their businesses, according to Bloomberg Tax.
Robert F. Kennedy Jr., as the new secretary of Health and Human Services, is the nation’s de facto healthcare czar. He will have influence over numerous highly visible agencies, including the Centers for Disease Control and Prevention, the National Institutes of Health and the Food and Drug Administration, among others. Given that healthcare is something that touches everyone’s life, his footprint of influence will be expansive.
Health insurance has become necessary, with large and unpredictable health care costs always looming before each of us. Unfortunately, the majority of people have experienced problems when using their health insurance to pay for their medical care. Health insurance serves as the buffer between patients and the medical care system, using population pooling to mitigate the risk exposure on any one individual.
In their March 2025 forecasts, shipping and logistics experts are warning those who rely on the industry to expect continued disruption, and in order to survive a chaotic landscape, they are advising businesses to spend money conservatively, work with trusted partners, and make comprehensive contingency plans.
After the Trump administration announced Monday an agreement to pause potential tariffs against Canadian imports, one supply chain expert told 12News the whiplash of tariff news coming out of Washington D.C. is not helpful to U.S. businesses.
Billionaire investor Mark Cuban's question to Representative Matt Gaetz, a Florida Republican, on energy costs took off on social media on Saturday.
Florida lawmakers have banned wind turbines off its shores and near the coast, saying the bill is meant to protect wildlife and prevent noise.