News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

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INFORMS in the News

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New Research Finds Developing Personalized Disease Screenings for Patients with Chronic Diseases Saves Lives and Money

New Research Finds Developing Personalized Disease Screenings for Patients with Chronic Diseases Saves Lives and Money

News Release, April 26, 2022

BALTIMORE, MD, April 26, 2022 – Current healthcare guidelines focus on management of one disease and ignore some patients’ underlying, chronic conditions. New research in the INFORMS journal Management Science finds that if personalized disease screening recommendations are made for these patients, it will save lives and money for the healthcare system.

Decision Science Digest: April 26, 2022

Decision Science Digest: April 26, 2022

Journal Paper, April 26, 2022
  • Retail is Not Dead! The Impact of Store Proximity on Sales (INFORMS journal Management Science)
  • New Research Overcomes Cost Barriers for Newborn Disease Screening While Increasing Efficiency and Testing Accuracy (INFORMS journal Management Science)
  • New Model Predicts Purchase to Delivery Time to Increase Customer Satisfaction, Improve Online Sales (INFORMS journal Manufacturing & Service Operations Management)
  • New Research Finds Stable Scheduling Increases Employee Productivity and Business Revenue (INFORMS journal Management Science)
What is Interpretable Machine Learning?

What is Interpretable Machine Learning?

Audio Clip, April 25, 2022

New audio is available for media use featuring Cynthia Rudin, a professor of Computer Science, Electrical and Computer Engineering, Statistical Science, Mathematics, and Biostatistics & Bioinformatics at Duke University. This content is made available by INFORMS, the largest association for the decision and data sciences. All sound should be attributed to Cynthia Rudin.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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